William Morris Area Rugs

Timeless beauty of the William Morris Rug Collection, where classic Art Nouveau design meets masterful hand‑knotted craftsmanship. Each rug in this collection is inspired by the iconic botanical patterns of William Morris—flowing vines, blooming florals, and elegant symmetry—reimagined by today’s finest artisans.

Hand‑knotted from premium wool, these rugs offer exceptional softness, durability, and heirloom quality. Their rich palettes and detailed motifs make them perfect for elevating living rooms, bedrooms, dining spaces, and curated interiors that appreciate both artistry and history.

Whether you’re searching for a William Morris area rug, an Art Nouveau floral rug, or a handmade Persian‑inspired wool rug, this collection brings together the best of heritage design and modern craftsmanship. Each piece is a statement of beauty—warm, inviting, and designed to last for generations.

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  • Hand knotted William Morris tulip wool rug in gold and black, Art Nouveau design - Art Nouveau Tulip William Morrishandmade Transitional Tulip Black Red Hand Knotted RECTANGLE 100% WOOL area rug 6x9

    Art Nouveau Tulip William Morris Hand Knotted Wool Rug

    From $2,736.00
    From $2,736.00
    More sizes available
    Rows of tall black and rust tulips with curling leaves rise across a warm gold field, framed by a dark border of scrolling flowers and vines. The flowing, botanical pattern has the graceful curves of the Art Nouveau style, and it is available in...
    From $2,736.00
    From $2,736.00
  • 9x12 hand knotted Pak Persian wool rug in brown and ivory - William Morris Pak-Persian Margarethandmade Transitional William Brown Ivory Hand Knotted RECTANGLE 100% WOOL area rug 9x12

    William Morris Pak-Persian Margaret Brown/Ivory Wool Rug - 9'1'' x 12'6''

    $5,675.00
    $5,675.00
    A deep brown-burgundy field is covered in winding vines and blossoms in rose and cream, framed by a wide ivory border of fine florals. At 9'1'' x 12'6'', this 9x12 Persian-style area rug is hand knotted and full of fine detail. Pak Persian rugs...
    $5,675.00
    $5,675.00
  • 6x9 hand knotted Pak Persian wool rug in brown and pink - William Morris Pak-Persian Laticiahandmade Transitional William Brown Pink Hand Knotted RECTANGLE 100% WOOL area rug 6x9

    William Morris Pak-Persian Laticia Brown/Pink Wool Rug - 5'11'' x 9'2''

    $2,714.50
    $2,714.50
    A rich brown field is covered in dense vines and blossoms in rose, gold, and sage, framed by a wide rose-tan border of fine florals. At 5'11'' x 9'2'', this 6x9 hand knotted Persian-style rug is a true statement piece. Pak Persian rugs are...
    $2,714.50
    $2,714.50
  • 8x8 hand knotted Pak Persian wool rug in gray - William Morris Pak-Persian Raynahandmade Transitional William Gray Gray Hand Knotted SQUARE 100% WOOL area rug 8x8

    William Morris Pak-Persian Rayna Gray/Gray Wool Rug - 8'0'' x 8'3''

    $3,300.00
    $3,300.00
    A mauve-gray field is covered in large peonies and blossoms in rose, gold, and sage, framed by a matching soft border of fine florals. At 8'0'' x 8'3'', this 8x8 hand knotted Persian-style rug is a true statement piece. A classic Pak Persian rug...
    $3,300.00
    $3,300.00
  • 8x10 hand knotted Pak Persian wool rug in black and beige - William Morris Pak-Persian Leorahandmade Transitional William Black Beige Hand Knotted RECTANGLE 100% WOOL area rug 8x10

    William Morris Pak-Persian Leora Black/Beige Wool Rug - 8'1'' x 10'5''

    $4,209.50
    $4,209.50
    A black field carries large rose blossoms and curling leafy vines in sage and tan, framed by a soft sage-gray border of fine florals. Measuring 8'1'' x 10'5'', it is an 8x10 hand knotted Pak Persian rug with the presence of a fine Oriental...
    $4,209.50
    $4,209.50
  • 9x12 hand knotted Pak Persian wool rug in black and taupe - William Morris Pak-Persian Lourdeshandmade Transitional William Black Taupe Hand Knotted RECTANGLE 100% WOOL area rug 9x12

    William Morris Pak-Persian Lourdes Black/Taupe Wool Rug - 9'1'' x 11'9''

    $5,334.50
    $5,334.50
    A black field carries large rose and cream blossoms in medallion-like rows with curling vines, framed by a soft sage-taupe border of fine florals. This 9x12 Pak Persian rug measures 9'1'' x 11'9'' and is hand knotted for lasting beauty. With roots in both...
    $5,334.50
    $5,334.50
  • William Morris hand knotted Pak Persian wool rug in black art nouveau basarabian designhandmade Transitional Basarabian Black Pink Hand Knotted RECTANGLE 100% WOOL area rug 6' x 9'

    Art Nouveau William Morris Basarabian Wool Rug

    From $2,700.00
    From $2,700.00
    More sizes available
    A black field is filled with large tan acanthus scrolls and rose peony clusters among sage leaves, framed by a black border of rose blossoms and fine vines. A classic Pak Persian rug brings the elegance of a traditional Persian carpet into a modern...
    From $2,700.00
    From $2,700.00
  • 10x14 hand knotted Pak Persian wool rug in green and brown - William Morris Pak-Persian Tuliphandmade Transitional William Mor Green Brown Hand Knotted RECTANGLE 100% WOOL area rug 10x14

    William Morris Pak-Persian Tulip Green/Brown Wool Rug - 10'3'' x 14'4''

    $7,344.00
    $7,344.00
    A sage-teal field is arranged in rows of tulip-like blossoms in rose and cream, framed by a matching border of fine florals. Measuring 10'3'' x 14'4'', it is a 10x14 hand knotted Pak Persian rug with the presence of a fine Oriental carpet. Collectors...
    $7,344.00
    $7,344.00

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